JP oversees digital strategy, execution and analysis for a variety of clients. Both creative and analytical, his digital passion is optimizing ecommerce sites to deliver unmatched customer experiences coupled with cross-channel strategy development that drives conversions and exceeds business goals. A versatile, outcomes-oriented digital marketer with over a decade of experience, JP’s background includes marketing to both business and consumer audiences in verticals ranging from consumer goods to medical technology. In a previous life, he managed a variety of digital marketing programs including ecommerce, email, content and SEM.

When not, begrudgingly, watching others go out on their boats (NordicClick is adjacent to a marina), JP can be found either wandering in the woods somewhere (or not), playing Kubb, shooting arrows or striking a tennis ball with tremendous forehand spin.

1. What is your first memory of the Internet?
Prodigy anyone? Online gaming over dial-up in the late 80’s wailed.

2. What does being on the water mean to you?
I grew up on the lake (oh, good for me) so it would have to be lazy summer vacation days out boating, jet skiing and sailing with friends.

3. How many cups of coffee do you drink per day?
1 cup with a Red Bull chaser

4. Most used app on your phone?

5. If you could be an extra in any movie, what would it be and why?
Ha, so actually having been an extra in a movie I guess I have to say Herman USA which was filmed here in the Twin Cities (starring everybody’s favorite caddy, “Danny Noonan” – Michael O’Keefe).

6. Snack you could live on?
Chips and salsa. If there’s ever evidence proving that a diet consisting solely of chips and salsa is good for you—I’m in

7. What band/artist would you pay $30K to have play in your living room?
Unfortunately we recently lost him, but it would definitely have to be Prince. I saw him a few times at his Paisley Parties, literally standing less than 10-ft from him, and it was AMAzing.